The Gruen Transfer - Season 3 - Eps 3: MasterChef
How do you Sell? Exploring how advertising sells MasterChef and how MasterChef sells you. Raking in cash through ad sales, product placement and merchandising. The Pitch: Western Australia should become it's own country Ad Crunch: Analysing a provocative World Wildlife Fund ad, what does this piece of communication acheive and how effective is it.
About The Gruen Transfer

Title: The Gruen Transfer
First Air Date: 2008-05-28
Last Air Date: 2011-09-21
Status: Ended
Rating: 6.6/10 (from 6 votes)
Language: EN
Seasons: 14
Total Episodes: 40
Network: ABC TV
Genres: Comedy
Production Companies: Unknown
Synopsis
Advertising: how it works, and how it works on us. Decode and defuse the commercial messages that swirl through our lives, with the help of a panel of ad industry experts.
Cast

Wil Anderson
Himself - Host

Russel Howcroft
Himself - Panellist

Todd Sampson
Himself - Panellist